Posted in Real Estate, Selling Your Home, Tips and Info, Your Home, Your Life, Your Realtor

Front Doors

Doorways, portals and passageways

Doors and doorways have been symbolic across cultures for as long as history has been recorded. A door is both an entrance and an exit, so it has been associated with portals and passageways on many levels. On a metaphorical level, a door can become an entrance to nearly anything. Doors hold the essence of mystery. Potentially, anything might lie beyond the closed door.

Even if we see the door only as an entrance or exit, we are still going through a type of transition each time we enter or leave. Whether we realize it or not. We are faced with a choice when we face a closed door. We can accept the invitation to move forward, into change. Or, we can decline it based on something that turns us away.

Judging a house by its front door

A poorly maintained door can be a drain on the positive vibe of a home. And, have a negative impact on the person approaching it; indicating problems within the house that require attention. In short, even though we like to think the proverbial “don’t judge a book by its cover” idiom is the way we should act, we still can’t help but judge a house by its front door — and we shouldn’t. It’s a part of our biggest investment!

The front door frames our first impression of a home. And impacts our frame of mind, our mood, and our attitude. It affects how we feel at the start of our day and at the end of it when we return home.

Adding a positive vibe to your daily transitions

For a positive impact on the daily transitions in and out of your home, make sure your front door…

  • is clean or freshly painted
  • is a color that you like and are comfortable looking at every day
  • is proportionate in size to your house
  • is surrounded by a clean frame
  • catches the attention of the eye
  • is properly maintained, and quiet (no creaking or squeaking)

Coming Soon: Bartram Springs Home for Sale

PS. If you’re looking to buy a Bartram Springs home with an impressive and eye-catching 8-foot front door that opens to a warm, inviting, and spacious home with 4 beds, 3 full baths, a separate office, salt-water pool, energy saving features, and upgrades like brand new bamboo wood flooring, brand new quartz counters and brand new stainless steel appliances, it will be listed this week. And showings will begin Thursday, October 19th.

Bartram Springs, Jacksonville, FL 32258
Posted in From Your Realtor, Jacksonville, FLA, Northeast Florida, Your Realtor

Home buying trends in 2017

Bigger backyards and updated kitchens

Super-sized dream homes are not exactly what potential buyers are dreaming about this spring. But they are looking for bigger backyards, updated kitchens, and ranch-style homes, according to’s latest home buyer survey.

Features that buyers are looking for this spring (according to

  • Ranch-style homes led shoppers’ rankings of desired home styles with 42% of shoppers looking for a ranch home.
  • All age groups are looking for some combination of a backyard, garage and updated kitchen. Younger home buyers are particularly excited about finding a large yard and, and living in a good school district.
  • Privacy ranks as shoppers’ top goal for buying, largely driven by buyers over age 45.
  • 80% of shoppers ranked the kitchen as one of their three favorite rooms in a home, followed by master bedroom (49%) and living room (42%) among most age groups.
  • Shoppers over age 45 are looking to downsize, and cited planning for retirement as their primary motive for finding a new house.
  • Among younger buyers, many of whom are buying starter homes, 40% were looking for townhouses and row houses.
  • As shoppers age, however, that number declines and single-family homes are a clear preference. The older an age group is, the more likely they are to prefer a single-family home.

The proof of the pudding is in the eating–or buying.

This trend towards a not-too-big, single-family ranch-style home with an updated kitchen and a big backyard played out in a multiple offer, full price sale after being on the market for only one week!

4885 Susanna Woods Ct., Jacksonville, FL 32257 packs a lot of living into 1,900 square feet. Not too big, not too small–just right. This ranch-style with a huge yard, updated kitchen, is located in the Mandarin area of Jacksonville, Florida. Making it convenient to everything, while being nestled away from it all on a cul-de-sac lot. There’s sun, poolside, where you want it, and shade, from mature trees, where you need it—which, by the way, can help lower your electric bill.

ranch-style 3/2 pool home
UNDER CONTRACT in 1 week: 4885 Susanna Woods Ct., Jacksonville, FL 32257 3 bed, 2 bath pool home on huge cul de sac lot for $270,000 (MLS#875902)


Posted in For Your Home Life, Your Realtor

Painting with Words and Colors for 2017

The “Unbounded Collection” is part of the colormix™ 2017 Sherwin-Williams Color Forecast.

I couldn’t stop the right-side (write-side) of my brain. While helping a client choose interior paint colors, I found inspiration and…

I turned a color forecast into poetry!

We are all citizens of the world now
A mural painted with global consciousness
In earthy mustards, ocean blues, corals and mud

Trying to choose new paint colors to update your space?

These cultured colors by Sherwin Williams, like Adriatic Sea or Coral Reef, will get the right-side of your brain revving.

Trying to choose paint colors in preparation for the sale of your home?

Stick with the neutral or lighter versions of these newer, trending colors. Remember, when planning to sell your home, new paint should be #1 on your to-do list! Then, stage and decorate your home with accents in mustards, ocean blues, corals and mud.

Whether you’re staying or selling…

New colors will give your space an updated look and feel. Which will make you and/or a potential buyer love home.

Source: 2017 Color Forecast – Unbounded Collection

Coldwell Banker Vanguard Realty – Town Center, Jacksonville, FL


Kicking off Thanksgiving! Thankful for good food to eat, great people to work with, and my realtor life, which I’m thoroughly enjoying.


Dee Kassenoff, Realtor
(904) 638-3243

CBV Logo
Coldwell Banker Vanguard Realty – Town Center
7741 Point Meadows Dr., Ste. 101
Jacksonville, FL  32256


Posted in Your Realtor

Healthy home hack: houseplants

Aloe plant
At home in Aloe


There’s an infinite amount of information online about living better, nutrition, exercise…that it can be overwhelming trying to constantly adopt a newer, healthier lifestyle.

I’ll keep it simple and edit it all down to one word: houseplants.


  • clean the air in your home, which can be more polluted than the air outdoors.
  • like Aloe, peace Lily, Boston Fern, Chinese Evergreen,  and the Snake plant, are able to clean out carcinogens such as formaldehyde and benzene.
  • may decrease our stress and improve our outlook on life.
  • make great gifts; for the holidays, for homeowners (or renters), and especially for hospital patients.
  • create a healthier space for you and your loved ones.

Bringing plants into your home is one of the best–and easiest–things you can do for your health. Coming from nature, we often feel better, and more at home, when we are with nature.

Posted in Jacksonville, FLA, Real Estate, Your Realtor


Dreaming about a new home? Or, thinking of selling your house? Or, just need advice on where or how to begin? With a consultative approach (versus a sales approach) I’ll guide you through your home listing, buying, staging or re-design process with knowledge, thoughtfulness, and the utmost professionalism.

headshot-w-shadow-border-and-colorHi, I’m Deanna (Dee). Thanks for stopping by. I’ve built this great site to go hand in hand with my real estate and re-design business in Jacksonville, Florida.

Start here, if you want to know a little more about who I am, why I enjoy Realtor life, and how I can help make your move less stressful.

Contact me and let’s make your homeownership dreams a reality.

Deanna “Dee” Kassenoff
Coldwell Banker Vanguard Realty
(904) 638-3243



  • REALTOR® – only members of the National Association of Realtors who adhere to a strict CODE OF ETHICS can use this term.
  • Member Northeast Florida Association of Realtors
  • Member Florida Association of Realtors
  • Member National Association of Realtors
  • Certified Nocatee Agent
  • Certified in Home Staging and Re-Design


Posted in Your Home, Your Realtor

Deliberate before you renovate

33528 Happy Feng shui Friday!

Being a homeowner means you can renovate your home so that it’s unique, comfortable, and a reflection of your style. But, you also want to add value to your home. So, remember: deliberate before you renovate.

4 renovations that may decrease the value of your home:

  1. Eliminating a bedroom
  2. Renovating the garage into living space
  3. Removing closets
  4. Too much wallpaper

4 renovations that may increase the value of your home:

  1. New entry door or new garage door
  2. Siding replacement
  3. Window replacement
  4. Minor kitchen remodel

Grill’n clean

Spring  Summer cleaning tip


As summer comes to an end, you may want to give your barbecue grill a good cleaning.

Make sure grill is off/cooled and gas is disconnected before you start. Remove and soak the grates in warm soapy water for 10+ minutes, then rinse. Use a cleaner designed for barbecue grills (found at local home/hardware stores) and spray the inside of the grill, its hood and walls. Take a stiff brush and scrub the grime away. Once everything is dry, put your grill back together and plan your next cookout.

BBQ and Feng shui?

  • QUICK CLEAN TIP: For quick post-grill cleanups, rub your barbecue racks with an onion.
  • GRILLING TIP:  Brush your meat or fish with your marinade every 10 minutes as it cooks. This will add moisture, trap the smoke flavor and will caramelize your meat/fish gradually.
  • FENG SHUI TIP:  Fire increases enthusiasm and encourages expressiveness, inspiration and boldness.

Happy Feng shui Friday!